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Ectaroship

B2B Case Study

Ectaroship: Scaling B2B Lead Generation

How we built a high-performance lead generation engine for a premier fulfillment and logistics partner in the Netherlands, turning traffic into qualified enterprise pipelines.

ectaroship.nl
3X

B2B Lead Volume (YoY)

-40%

Cost Per Lead (CPL)

+65%

Lead-to-Meeting Rate

Full CRM Integration

Ectaroship Logo

What We Did

Our end-to-end B2B lead generation, tracking, and infrastructure operations.

B2B Landing Page Design & CRO

We completely revamped the Ectaroship digital presence to focus specifically on B2B conversion. By clarifying the value proposition for e-commerce founders and implementing high-intent, frictionless lead capture forms, we turned the website into a continuous source of qualified logistics prospects.

Result: Conversion rate for fulfillment quote inquiries and demo requests doubled.

High-Intent Search & CRM Tracking

We deployed a highly targeted Google Ads Search strategy designed to capture high-intent B2B fulfillment queries across Europe. We deeply integrated Google Analytics 4, Tag Manager, and Google Ads directly with their internal CRM. This ensured every lead was tracked from the initial click to the closed contract, feeding qualitative data back into the bidding algorithms.

Result: Lead quality skyrocketed, driving Cost Per Lead (CPL) down by 40%.

B2B Social Acquisition (LinkedIn & Meta)

Relying on search intent is not enough, so we went proactive. Using precise B2B targeting parameters, we launched sophisticated lead generation campaigns across LinkedIn and Meta. We targeted specific job titles such as e-commerce founders and operations directors, using Conversion API server-side tracking to measure offline lead quality and pipeline progression.

Result: A steady, predictable influx of high-value enterprise leads entered the sales team's pipeline.

Digital Authority & AI Optimization

We future-proofed Ectaroship's digital footprint by structuring the site with enterprise-level Schema Mark-up. By optimizing the site architecture for generative AI engines such as ChatGPT and Google SGE, we positioned the brand as a definitive authority on Netherlands-based fulfillment.

Result: The brand established long-term digital dominance, capturing organic B2B prospects consistently.

Scale Your B2B Pipeline Today.

We do not just drive traffic; we build measurable revenue and predictable enterprise lead pipelines. Contact us to future-proof your digital presence.